Comparison
SEOcompass vs Moz: which one do you actually need?
Moz is the veteran SEO suite: keyword research, site crawl, rank tracking, and the Domain Authority metric it invented, with an approachable learning curve and a strong education arm. SEOcompass is a decision tool, not a research database: it connects your Search Console, ranks your opportunities by traffic upside x winnability x effort, writes the fix, and tracks whether it worked, for Google and AI search in one loop. They solve different problems, and this page is honest about which is which.
Side by side
| Feature | SEOcompass | Moz |
|---|---|---|
| Starting price | Free starter pack; paid from $99/mo ($79/mo billed annually) | $49/mo Starter / from $39/mo annually (as of July 2026) |
| AI search visibility | Included on every plan: citations + share of voice across AI Overviews, AI Mode, ChatGPT, Gemini, Perplexity | Limited: classic-SEO focus; no per-engine citation/share-of-voice tracking |
| Prioritized to-do list from YOUR data | Core feature: your GSC queries ranked by traffic upside x winnability x effort | Site crawl flags issues by severity; no upside-ranked queue from your GSC |
| Done-for-you fix drafts | Yes: Current vs Recommended fix drafts per page, one click | No |
| Authority metric | Shows real DR-style signals where useful; treats them as relative only | Domain Authority (the original), widely reported |
| Community threads that rank | Yes: finds the Reddit/Quora/forum threads ranking for your keywords | No equivalent workflow |
| Built for | Founders and small teams who want the next action | Beginners, local SEO, DA-reporting teams |
Moz pricing verified July 2026; plans change, check Moz’s pricing page for current numbers. SEOcompass pricing is on our pricing page.
What Moz is genuinely great at
- Beginners: the UI and Moz's educational content lower the barrier
- Local SEO via Moz Local
- Teams that report on Domain Authority and want the source
Where it falls short for founders and small teams
- Its data freshness and index depth generally trail Ahrefs/Semrush in third-party comparisons
- DA is a relative signal, not a Google metric; optimizing to it misleads (Google uses neither DA nor DR)
- No payoff-ranked action queue from your own data, and AI-search coverage is thin relative to the wedge players
The verdict
Choose Moz if…
Choose Moz if you're starting out and want a gentle suite with great education, or you need Moz Local for local listings.
Choose SEOcompass if…
Choose SEOcompass if you've outgrown watching DA move and want a ranked plan from your own Search Console plus visibility into AI answers.
Frequently asked questions
Is Domain Authority the same as Google's ranking?+
No. DA is Moz's third-party estimate of ranking strength; Google has said it uses no such single metric. Treat DA (and Ahrefs' DR) as relative signals for comparing sites, never as a scorecard to optimize. We wrote a full explainer on DR vs DA on the blog.
Which is cheaper?+
Moz Starter at $49/mo is cheaper than SEOcompass's $99 entry; SEOcompass's free starter pack is cheaper than both. The comparison is what you get: Moz gives you a classic-SEO toolkit; SEOcompass gives you a prioritized action queue plus AI-search citation tracking on every plan.
Want the full picture on AI search before deciding? Read the practical guide to GEO and AEO or see all Moz alternatives.
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